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Powtoon adds a spark of awesomeness to everyday communications, turning content into substance people really want to watch and engage with. It is a video and visual communication platform that transforms communications into visual experiences that get audiences to care, connect, and act.

Powtoon Website

Tool Categories

Writing/text creation/editing/proofing
Audio creation/editing/recording
Basic graphic/image design creation
Animated graphic/image design creation/animated videos
Photography – tools to take and edit.
Video – shoot/edit videos/messaging/powerpoint to video
Advanced graphic/image design e.g., 3D, illustrations
Interactive tools/motion sensors/proximity detectors
Video game creation
360° photo/video creation
3D virtual reality
3D virtual reality
Smart augmented reality
Mixed reality

Learn More About Powtoon

Used by over 30 million people worldwide, Powtoon is an intuitive video creation platform with state-of-the-art tools that can produce and promote incredible videos and presentations to engage, inspire, and educate your audience. Powtoon enables teams, organisations, and academic institutions to easily create, manage, and distribute videos and presentations that get their audience to pay attention and act. Sample Features included.

  • Video maker. Easy to use video maker with millions of stock images, footage and music.
  • Whiteboard Doodling. Use hand-drawn characters, objects, and scenes to simplify complex ideas.
  • Animated videos. Customise unique templates, scenes and more than 15k animated assets.
  • Screen recordings. Capture your screen, face, and camera to quickly deliver video messages.
  • Bring your presentations to life with engaging scenes, text, effects and animations.
  • Custom characters. Design your own animated characters to match your brand and audience.

What Makes Powtoon a Great Storytelling Tool

Powtoon enables anyone — from novice to pro — to create professional-looking, engaging videos and presentations in 20 minutes or less.

What kind of videos can I make with Powtoon?

Well, everything! You can make any type of video in any style with Powtoon, from whiteboard videos, animated presentations, explainer videos, screen recordings, infographic reports, and more – whether it's for business or personal use. Your imagination is the limit! Not sure where you want to start? Get inspired by the template gallery, filled with 100s of ready-made video templates for every need.

100s of Ready-Made Templates. Choose from a library of ready-made animated video templates, animation, characters, and footage. Or, upload your own videos and images to easily customise your new video with just a few clicks.

No Skills Needed. No matter your skill level or the task at hand, creating an animated video is made easy. With Powtoon, making your own animated videos requires no design or tech skills to start making a deeper impact at work.

Support Made for You. Everyone hits bumps in the road. They have you covered with tutorials, support, live webinars, and their training center. Look up Powtoon Labs for e-books, infographics, tutorials, webinars and podcasts, success stories and blog.

Example Use Powtoon How to Create Storyboard

Upload your video file into the editing software program and go through the editing features: trim, resize, filter, title, and motion. Think about length, audio quality, and colour, perspective and pacing, background music, intros, and outros. Invite others to collaborate on the editing process.

  1. Visit
  2. Login or make a new Powtoon account to start creating an animated video (you can sign up here for free).
  3. Choose one of the pre-designed animated video templates or create a new animated video from scratch.
  4. Edit your template! Use their free video editor to customise your video with icons, illustrations, animation, music, colours, fonts, custom characters, and other graphics for a personal touch.
  5. Share You’re finished! Download your animated video as an MP4. Or share your new video directly to your website, YouTube, Facebook, Twitter, Instagram, LinkedIn, and more. Return to the video editor to make changes at any time.

If you can't find your way, their friendly Customer Support team can be easily reached at support@powtoon.comTop Features:
* Upload images and videos directly from your phone to the Powtoon Studio
* Record a voiceover on your phone and upload it to the Powtoon Studio
* Play your Powtoon and share it with other users.

How to Make Animated Videos in No Time - YouTube

Powtoon Connect makes it even easier to make videos by letting you add mobile media directly to the Powtoon Studio. Here you can view and share your completed videos with your audience — straight from your phone. More than 20 million people, including 96% of Fortune 500 companies, use Powtoon to increase employee engagement, customer delight, and business results with explainer videos, promotional videos, social ads, internal communications, training materials, and more.

Create Your Own Animated Videos with Powtoon. Creating your own animation is super easy. Typically, an animated explainer video is an expensive studio-created video. But with Powtoon's online video editor, you can create your own video in no time, with their free animated video maker software. Start with one of their animated templates Save hours on creating videos from scratch with 100s of professionally designed animated video templates.

Powtoon Capture Video Messaging Tool

Communicate faster, clearer, and with a more personal touch with Powtoon Capture is a free video messaging tool. Quickly record your screen, webcam, or both. Then enhance your video message by adding your logo, text overlay, visuals, and more. 

  • Bring your message to life with branded characters. Easily create characters to star in your next video or presentation. Customise their look to match your brand, employees, and audience.
  • Match your brand & people. Customise your characters with endless clothing combinations, facial features, skin tones, hairstyles, and accessories. Add your logo, align with your brand colors, and you’re good to go!
  • Elevate your videos & visual content. Captivate employees, clients, or prospects by including branded characters in all your visual content. Make your characters come alive with 35 different poses and expressions.

Convert Your PowerPoint to a Video in One Click

Import your PPTx and watch as it converts to a video. Then add royalty-free footage, images,
animation, characters, voiceover, or music before exporting it.

  • Record Add context to every message by recording your screen, webcam, or both. Choose from three unique frame styles and sizes.
  • Enhance Take your video message to the next level. Add your logo, text, branded characters, and various visuals — right in the Powtoon Studio.
  • Share Click to download your video message, embed it on your website, or share it directly to your work and social media channels.

Tips for Making a Great Storytelling Powtoon Video

To ensure your Powtoon animated video is a success, keep in mind these tips and tricks while you’re creating your video.

  1. Stay true to yourself, your story and your brand. What is the overall tone of who you are and your brand? Are you fresh and fun, serious, and thought-provoking, or edgy and provocative? The animated elements you use should evoke the same vibe so your final video will be consistent with your brand.
  2. Stay true to your message. What is the purpose of your animated video? Is it to onboard new employees? Pitch a product to a potential customer? Explain complicated concepts to a classroom of remote-learning students. Choose animations that will enhance your message; they can add entertainment value but should still have a message-driven purpose within the context of your animated video.
  3. Customise animation for your audience. When it comes to engaging your audience, personalization is key. You want to choose characters that your viewers can relate to mentally, physically, emotionally, culturally, and beyond. Customise your own diverse characters to empower your audience and embrace inclusion.

Want to Give Knight Lab’s Storytelling Projects a Try

Powtoon cannot be downloaded to your desktop at this time, and all creation within Powtoon is done completely online. However, if you are a premium account holder (Pro, Pro+, Agency, or Enterprise), you can download your finished videos and presentations as an MP4 to your desktop and present them anywhere! Powtoon is an ONLINE application, but if you are a premium user you can download your finished videos! 

Get Started Here

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